Veteran Marketing Exec to Have Strategic and Operational Marketing Responsibility for All Brands
LEXINGTON, Ky.--(BUSINESS WIRE)--Tempur Sealy International Inc. (NYSE: TPX), the world's largest bedding provider, today announced the appointment of Jay G. Spenchian as Executive Vice President, Chief Marketing Officer. Spenchian will report to Tim Yaggi, Chief Operating Officer.
Tempur Sealy International Inc., the world's largest bedding provider, today announced the appointment of Jay G. Spenchian as Executive Vice President, Chief Marketing Officer.
The appointment of Spenchian as Executive Vice President, Chief Marketing Officer —a new role at Tempur Sealy —emphasizes the importance the Company places on being a best-in-industry, marketing-centric organization focused on improving the sleep of more consumers every night. Spenchian will be responsible for driving growth in the overall brand portfolio, identifying new consumer needs and trends, and marketing innovative new bedding products.
Spenchian has an exceptional history of transforming consumer insights into record-breaking products, sales and innovative marketing initiatives for Fortune 500 brands.
Most recently, as Executive Vice President and Chief Marketing Officer for Olive Garden, Spenchian had general management responsibility for Darden's largest ($4 billion) business, including new product development, advertising, media, public relations and promotions. Spenchian previously served as Executive Vice President of Marketing for Red Lobster and prior to that, held senior marketing positions with General Motors Corporation from 1998 to 2010, including Executive Director, GM Corporate Marketing. Previously at GM, he served as Executive Director, Marketing for the Cadillac portfolio. Prior to that, he held leadership roles with The Pillsbury Company, Sara Lee Corporation, H.J. Heinz Company and PepsiCo.
"Jay is a seasoned executive with broad strategic and operational marketing experience who will be a tremendous asset to the Tempur Sealy team," said Tim Yaggi, Chief Operating Officer of Tempur Sealy International, Inc. "Our Company is perfectly positioned for growth, and Jay's skill set will help us achieve our vision of improving the sleep of more consumers around the world every night."
In his new role, Spenchian will be responsible for all marketing activities including brand management, new product development strategy, innovation, consumer and shopper insights, all forms of traditional and digital advertising, and direct-to-consumer sales activity.
"It's a tremendous honor to be selected to lead the marketing efforts of the world's largest bedding provider with such an impressive stable of winning brands," Spenchian said. "I'm extremely excited to work with the entire Tempur Sealy team to execute the company's strategic vision."
Spenchian received his BA and MBA from Michigan State University.
About the Company
Tempur Sealy International, Inc. (NYSE: TPX) is the world's largest bedding provider. Tempur Sealy International develops, manufactures and markets mattresses, foundations, pillows and other products. The Company's brand portfolio includes many of the most highly recognized brands in the industry, including Tempur®, Tempur-Pedic®, Sealy®, Sealy Posturepedic®, Optimum™ and Stearns & Foster®. World headquarters for Tempur Sealy International is in Lexington, KY. For more information, visit http://www.tempursealy.com or call 800-805-3635.